Last time you learned how to find and choose longtail keywords, which are words that tend to have fewer searches, but also less competition so that you can rank well for them in the search engines. This is particularly important when you’re not doing any other...
Lyon is one of my favourite cities. It’s French. It’s fabulous. And it’s fresh. I’ve been to Lyon a couple of times – once as part of a work trip and once as part of a football trip – and both times I was more than a little impressed (which, admittedly, is not...
In my last piece we discussed the fourth main purpose of your article, which is to build back-links for your web pages. This time (and in two following articles) we’ll talk about how to create SEO’ed (search engine optimized) content. This tactic takes...
Today, we’ve got a post with few words and many photos. Over the last few weeks I’ve taken plenty of pics around town. Even though we’re well into winter it still feels like autumn and this is what it looks like. Here are a few of the best pics...
If you’re trying to get your own website to rank high in the search engines for your chosen keywords, you need to optimise the content on your site to pull in that search engine traffic. That’s referred to as on-page optimisation, which we’ll talk...
Declan Edge in particular, and the Waikato FC board in general, have copped a lot of grief from many football fans over the last few months. It hasn’t been nice. Most of it hasn’t even been reasoned. And, I think, most of it is miles wide of the mark.Let me...
Wow. It’s been over a week since my last post. This little business of mine is starting to keep me a little busy. Which is, of course, a good thing.Anyway, back to my Article Marketing series (previous posts here, here and here). Here’s the next...
This time we’re going to discuss the second major way you can benefit from content marketing. Namely, by building your list. (In earlier articles we talked about establishing yourself as an expert as well as providing an introduction to article marketing.) There...
In 2006 I travelled to Germany for the FIFA World Cup. During my travels I wrote weekly articles for the Matamata Chronicle. Here is the complete series (which I chose to present as one long post because I know how annoying it is to have to click links more than you...
I finally made it to Gisborne, New Zealand, a few days short of my 40th birthday. Apart from Invercargill, it was the only thing resembling a major centre in New Zealand that I had yet to visit. So, as much as anything, it was nice to tick that off the list. My first...